Profile

Melchor Abellanoza Jr

MEDIA BUYER | SOCIAL MEDIA MANAGER | FACEBOOK ADS SPECIALIST | DIGITAL MARKETING | GRAPHIC DESIGN | VIDEO EDITOR | PHOTO EDITOR | ADMIN EXECUTIVE ASSISTANT

Work With Me

Your Virtual Ally, Always on Task!

ABOUT ME

I have 4 years of experience in Media Buyer, specializing in Facebook Ads, Social Media Manager, Admin Executive Assistant, Digital Marketing, Lead Generation, Graphic Design, and Video & Photo Editing. Additionally, I have 5 months of experience in the BPO industry, which has strengthened my communication and customer service skills. Academically, I pursued a Bachelor of Science in Psychology for 1 year, equipping me with a diverse skill set and a strong foundation in understanding human behavior and adaptability in various fields.

MY SKILLS

Meta Ads

Campaign setup, targeting, and optimization to maximize ROI.

Creative Design (Canva)

High-quality ad creatives and visuals tailored for social media.

Lead Generation

Targeted strategies to attract and convert potential customers.

Social Media Management

Content planning, posting, and engagement to grow brand presence.

Video Editing

Professional short-form video editing for ads and social platforms.

Funnels

Editing and customizing funnels and landing pages using Go High Level and other tools to boost conversions.

TOOLS

These are the tools, applications, and software I have mastered and confidently utilize to produce exceptional, high-quality results.

Mailchimp Notion Kit Hootsuite Meta Ads HighLevel Facebook Instagram TikTok LinkedIn Canva Metricool CapCut Snapseed HubSpot Trello PicsArt ClickUp InVideo G Suite

SAMPLE WORKS FROM MY PREVIOUS CLIENTS

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GRAPHIC DESIGNS

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VIDEOS FROM MY WORK

CASE STUDY: INSTAGRAM
GROWTH

Platform: Instagram

Timeframe: July 2023 – September 2023

Niche: Skincare & Beauty

Goal: Increase organic follower base and engagement to build brand credibility before launch.

  • Follower Growth: 1,091 → 10,100 followers (Organic)
  • Average Engagement Rate: 9.2%
  • Top Reel Performance: 245k views | 12k likes | 1.1k shares
  • DM Conversions: Over 300 product inquiries prior to launch
  • Launch Result: Sold out 60% of the initial inventory within the first 10 days
  • Tools Used: Canva, CapCut, Meta Business Suite, Notion (for calendar), Instagram Insights
Instagram Growth Case Study
Instagram Growth 2

Case Study: Jamella’s Clothing – Hyper-Efficient Lead Generation on a $5 Budget

Client: Jamella’s Clothing

Campaign Duration: September 1–25, 2024

Objective: Lead Generation

Platform: Meta Ads Manager

Total Ad Spend: $4.56

Total Reach: 4,270

Leads Generated: 379

Cost per Lead: $0.01

Jamella’s Clothing is a small fashion brand aiming to grow its customer base through online lead generation. With an ad spend limit of only $10, the campaign was designed to be ultra-efficient. In just $4.56, we achieved outstanding reach and lead volume using strategic audience targeting and engaging creatives.

Facebook Leads Campaign Result

Case Study: E-Commerce Meta Ads Campaign Performance (September 2023)

Client Industry: E-Commerce

Platform: Meta Ads Manager

Campaign Period: September 1–30, 2023

Objective: Website Purchases (Conversion)

  • Total Purchases: 2,688
  • Cost per Purchase (CPP): $12.70
  • Purchase ROAS: 2.97x
  • Total Revenue: $101,520.80
  • Total Link Clicks: 32,527
  • Average CPC: $1.05

In September 2023, I managed a series of Meta (Facebook) ad campaigns aimed at driving direct purchases through a client’s e-commerce website. The campaigns collectively reached 647,644 users, generating 2,688 purchases with a total spend of $34,127.12.

E-commerce Meta Ads Campaign

SAMPLE WORKS FROM MY PREVIOUS CLIENTS

Other results I have achieved

TESTIMONIALS

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“You are a representation of a dedicated young gentleman with an amazingly professional manner. You are very focused and responsive in every task and the outcome you produced always exceeds my expectations.”

- Client 4

“Melchor, I just want to say thank you for the amazing work you’ve done with our social media and Facebook Ads. Your expertise in targeting the right audience and optimizing campaigns has made a huge impact on our brand’s growth. We’ve seen a noticeable increase in engagement and leads, all thanks to your strategic approach. Keep up the great work!”

- Client 5

“Melchor has been an incredible asset to our team. His attention to detail, reliability, and proactive communication make him stand out as a virtual assistant. He consistently delivers high-quality work and exceeds expectations.”

- Client 6

UPDATED CERTIFICATIONS

Certification 1 Certification 2 Certification 3

RESUME

CONTACT ME

ADDRESS

Pampanga, Philippines

PHONE

+63 918 316 8317

WHATSAPP

+63 918 316 8317

E-MAIL

melchorabellanoza01@gmail.com

FACEBOOK

Facebook

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